The Thread
I keep coming back to durability — not just in the systems I build, but in how I show up.
My full name is Jessie Lee C. Santiago. Online I’m @JessieBroke. These map to the same person. Durability Labs lists me as COO and Co-Founder under my real name — Archivist, our first project, ships under the same identity. The handle and the name point to the same body of work.
The arc of my career is itself an identity-durability story. I started as a robotics researcher at Clemson, earning a BS and MS in Electrical Engineering, building physical machines and embedded systems. That same identity — the same person, the same name — carried into crypto when I started co-hosting The Bitcoin Podcast Network in 2017, co-hosted Hashing It Out for nearly 179 episodes, built a Dad DAO on Algorand, and spent four years as the first Logos Program Manager at IFT working on Codex. The engineering instinct that made me care about durable hardware is the same instinct that makes me care about durable protocols.
There’s something worth exploring here about identity in crypto. Most people in this space operate under pseudonyms or shifting handles. I’ve kept one name and one handle across projects — from NASA robotics to a Reddit post about Dad DAO to co-founding a storage company. That consistency is itself a form of durability.
Evidence
- COO / Co-Founder of Durability Labs; Archivist is its first project: archivist.storage, x.com/DurabilityLabs
- “We’re building a Dad DAO” post on Algorand (same identity): r/AlgorandOfficial
- Robotics researcher, MS EE from Clemson: Bitcoin Podcast Network bio, SlideShare resume
- Co-host of The Bitcoin Podcast Network (2017), part-owner (2020): Amazon listing
- Hashing It Out (2018–present, merged with The Bitcoin Podcast): thebitcoinpodcast.com, YouTube
- Career arc (ex-engineer → podcast host → co-founder): LinkedIn
TODO: expand with…
- What durability means as a design principle vs. a personal practice
- How identity continuity builds trust in decentralized systems
- Examples of durable vs. disposable identity patterns in crypto